by Ryan Bowman | Dec 11, 2025 | Search Engine Marketing
When it comes to running Google Ads, few features divide advertisers more than broad match keywords. On one hand, they can open the floodgates to more reach and new opportunities. On the other, they can just as easily burn through your budget with irrelevant clicks...
by Ryan Bowman | Dec 5, 2025 | Search Engine Marketing
If you’ve ever managed Google Ads for a local business, you’ve probably accepted that spam clicks and low-quality traffic are just part of the game. A few wasted clicks here and there — no big deal, right? But what happens when your campaign starts showing a high...
by Ryan Bowman | Oct 26, 2025 | Web Design
A beautiful website is only half the job. The other half is making it work hard for your clients. You’ve probably built sites that looked great but didn’t deliver the leads, sales, or sign-ups your client expected. Traffic was coming in, yet conversions were flat....
by Ryan Bowman | Oct 21, 2025 | Search Engine Marketing
Learn why website speed is critical for SEO and Google Ads performance. Discover common causes of slow websites and proven strategies to improve site speed. A slow website doesn’t just frustrate visitors—it can also destroy your Google Ads campaigns, hurt your SEO...
by Ryan Bowman | Oct 13, 2025 | Web Design
Learn how to use Really Simple SSL in WordPress, its pros and cons, performance impact, and alternatives to enable HTTPS without plugins. Securing your WordPress website with SSL (Secure Sockets Layer) is no longer optional—it’s a necessity. Google has made HTTPS a...