by Ryan Bowman | Sep 10, 2018 | Search Engine Marketing
I’m finishing up this post on Labor Day which is the last long summer holiday weekend in the US before the fall season is in full swing. A handful of my advertising clients have contacted me in the last couple weeks about a drop in traffic volume. This seems to...
by Ryan Bowman | Sep 4, 2018 | Web Design
Websites seem to go out of style faster than the latest fashion trends. So how do you know if your website needs a redesign? And is it all a matter of style or is functionality at stake? I’ll tackle these critical website redesign factors in this post and also...
by Ryan Bowman | Aug 24, 2018 | Search Engine Marketing
When I talk about High Spend Google Ads accounts, I’m not necessarily talking about Fortune 500 companies that spend half a million dollars in Google Ads per month. These companies likely have a dedicated team or agency for marketing. That team may still want to check...
by Ryan Bowman | Aug 16, 2018 | E-Commerce
Whenever you have an idea for an awesome new website, good old WordPress will always have your back. It doesn’t matter if you want to build a niche blog, a digital portfolio, or even a full-on e-commerce site. With WordPress, everything you need — from a...
by Ryan Bowman | Jul 28, 2018 | Search Engine Marketing
For anyone advertising in Google Search, Quality Score is critical to understand because it can affect your Ad Rank and how much you pay for that rank. In this post, I’ll give a quick overview of Quality Score, how to CHECK it and how to USE it to get better results...