by Ryan Bowman | Dec 13, 2017 | Search Engine Marketing, Tools & Services
For many businesses, phone call conversions are the most important visitor action to track. Unfortunately, many fail to track calls that result directly from their Google Ads campaigns. This could happen for a variety of reasons – maybe you simply don’t know how to...
by Ryan Bowman | Nov 24, 2017 | Search Engine Marketing, Small Business
Diving into the world of social media can be super intimidating. I am very aware of that. I have dozens of clients that are already overwhelmed by the laundry list of tasks they need to complete as a small business owner or recent startup. Adding social media on top...
by Ryan Bowman | Oct 27, 2017 | Search Engine Marketing
Are you measuring your Google Ads conversions? You should be. Measuring conversions is vital when tracking the success of your Google Ads advertising campaigns. So, let’s discuss the different types of conversions, why tracking those conversions is vital, and talk a...
by Ryan Bowman | Oct 18, 2017 | Search Engine Marketing, Small Business, Uncategorized
Why is it important for you as a small business owner to develop a presence on social media? There are lots of reasons! I know that very few business owners have extra time to take on a new project like creating profiles on every social media site. Even fewer have the...
by Ryan Bowman | Sep 6, 2017 | Search Engine Marketing
As a business owner, you need to optimize your online presence to acquire and retain customers. Even if you run a brick and mortar shop, Search Engine Optimization (SEO) is still necessary for your business. However, if you are like most business owners, you don’t...
by Ryan Bowman | Aug 9, 2017 | Search Engine Marketing
This will likely come as no surprise, but previews are important. And we’re not talking about the trailers for Hollywood’s next billion-dollar blockbusters. We’re talking about the best way to see how your Google Ads text ads appear in an actual Google search....