by Ryan Bowman | Jan 23, 2019 | Search Engine Marketing
You’ve heard of Google Ads, right? (formerly called AdWords) But is it right for your small business? I explore the answers to that question including costs, lifetime value, and a brief case study.How To Advertise In Google – The BasicsEveryone wants their...
by Ryan Bowman | Dec 12, 2018 | Search Engine Marketing, Tools & Services
Google Analytics is the standard for tracking and analyzing your website traffic. This is especially true for small businesses as tracking the who, what & when of your site visitors is vital to understanding your online marketing. As a small business owner, you...
by Ryan Bowman | Nov 22, 2018 | Tools & Services, Web Design
https://www.youtube.com/watch?v=4XKf9czGjw4Having an easy to navigate, attention-grabbing website is incredibly important for independent professionals hoping to drum up new business. This is especially true for those professionals whose business is dependent on...
by Ryan Bowman | Nov 7, 2018 | Tools & Services
So, you’re not a graphic designer, but you want to create a professional looking infographics in order to share data in an eye-catching way. You could hire a designer but that could be costly. You could create one from scratch but that could be time-consuming....
by Ryan Bowman | Nov 1, 2018 | Web Design
All of the big brands you know have slogans and tag lines that you can instantly identify. Some people might tell you that they’re corny or unnecessary, but that couldn’t be more wrong. Every business needs one, and while you may not create a slogan that becomes...