by Ryan Bowman | Aug 24, 2018 | Search Engine Marketing
When I talk about High Spend Google Ads accounts, I’m not necessarily talking about Fortune 500 companies that spend half a million dollars in Google Ads per month. These companies likely have a dedicated team or agency for marketing. That team may still want to check...
by Ryan Bowman | Jul 28, 2018 | Search Engine Marketing
For anyone advertising in Google Search, Quality Score is critical to understand because it can affect your Ad Rank and how much you pay for that rank. In this post, I’ll give a quick overview of Quality Score, how to CHECK it and how to USE it to get better results...
by Ryan Bowman | Jul 2, 2018 | Search Engine Marketing
Google Ads is kinda like riding a bike. Almost anyone can do it, but you can certainly learn more, practice, and progress to higher and higher skill levels. There is a LOT to learn with video and kicking back and watching some videos is an excellent way to learn the...
by Ryan Bowman | Apr 25, 2018 | Search Engine Marketing
As an AdWords-certified Google partner who manages multiple accounts, I have seen many real-life examples of mistakes made in Google AdWords. So, let’s look at the 7 most common AdWords mistakes and, more importantly, how you can correct them. Mistake #1...
by Ryan Bowman | Feb 1, 2018 | Search Engine Marketing, Tools & Services
It’s a question so many businesses ask me when approaching online advertising: Should I put my money in Facebook Ads or Google AdWords? These massive, high-volume sites can have a major impact on the success of your business. So, I think there are three more questions...
by Ryan Bowman | Jan 24, 2018 | Search Engine Marketing, Small Business
Establishing your business and your brand in the social media world takes time and energy. It is worth it (learn why) and will pay dividends if you can create a tribe, a loyal following that will not only return to you with their business but will refer you to others....